Vivian and Ellis is a brand that was created on the premise that we should never have to apologize for being Black in America. In fact we are so proud of our culture that we want to express it as often as we can.
Being unapologetically black means not expending energy on what the larger culture in thinks about us. It means loving yourself and your people because some whites sure won’t. It’s an act of racial self-realization.
This is how the strong women we grew up with inspired us! They were bold in their own right and loved being black. Now because of them our company represents our families, our future, and our culture.